
Is AAF fit for today? What should Trustees be considering?
Is AAF fit for today? What should Trustees be considering? AAF 01/20 reports began appearing
Pi Partnership is delighted to welcome Joanne Holden to the Pi team as our new Head of Trusteeship and member of the Executive Management Team. This is part of our ongoing development plans to support the growth of our Professional Trustee proposition. Jo will be replacing Lynn Pointon, in line with our ongoing succession planning. Lynn will continue to be a valued member of the Pi team and will be focusing on her clients and trustee appointments.
Jo brings with her over 20 years’ experience in the pensions industry with a focus on trustee and governance services across DB, DC, Master Trusts and Life Assurance schemes. With increasing oversight of the professional trustee market, Jo’s experience of working closely with the Regulators to ensure the best outcome for members, her robust attention to detail, exceptionally high standards of client delivery, and collaborative approach, will be a great asset to the Pi team and our client base.
As Head of Trusteeship, Jo will support the Pi team across the country continuing to work closely with our clients and stakeholders, as well as building upon our regional presence.

“We are delighted that Jo is joining the Pi team. Her background in pensions trusteeship and corporate governance enables us to build upon our presence in the sole trustee market, as well as add depth to our DC Master Trust experience. This role is a key part of Pi’s future ambitions for growth and also enables us to support Lynn in her future plans to focus on her client appointments. The Pi team wish to thank Lynn for the leadership she has provided in this role and welcome Jo as she helps Pi manage the increasing TPR oversight, changing client requirements and ongoing development of our Pi team.”
Simone Lavelle, CEO of Pi Partnership
Want to speak with one of the team? You can fill out a form online or give us a call on 020 8879 6500, and we’ll discuss how you can benefit from our independent and professional pension scheme support services.

Is AAF fit for today? What should Trustees be considering? AAF 01/20 reports began appearing

Pension scheme data cleansing goes beyond correcting member records. It involves reviewing scheme documents, understanding past decisions and addressing issues that can affect members’ benefits. From a professional trustee’s perspective, this article explores why projects become complex and how expertise, constructive challenge and timely decisions help trustees navigate them.

Good-quality pension scheme data is fundamental to effective governance, compliance and risk management. As systems become increasingly interconnected and AI adoption grows, trustees must understand how data is managed, shared and scrutinised to support better decisions and member outcomes.
Everyone has different needs, and we support this balance offering true flexibility in how our people manage their time and fully support part time working and a family friendly approach.
We believe in clear and transparent communication and create regular opportunities for internal communication. Our regular business updates and opportunities to input into the business ensures everyone feels part of the team and on the same page at Pi, ensuring our hybrid working model is effective regardless of where you are based.
Nurturing every Pi Person is important to us and we want to ensure everyone has the opportunity for continued professional development by providing the space to do this alongside client commitments. Everyone has an individual Personal Development Plan catered to them, whether they are on the start of their journey with Pi or those looking at ways to transition into the next stage of their careers.
Everyone has the opportunity for a regular development and progression review and everyone has ownership over their own development with input and guidance of senior member of the team where required.
We provide regular opportunities to share knowledge amongst our teams through Lunch Time Learn in sessions and actively encourage involvement and participation into this.
We are an open, friendly and supportive team who thrive in a flexible and autonomous environment. Our people are trusted to get on with things, adding value and individual contribution, whilst maintaining a good work life balance and ideally having fun along the way.
We want to ensure we cultivate our special culture and our focus is to maintain our exceptional engagement levels. We are proud to have been awarded the Sunday Times Best Place to Work for small businesses in 2023 and 2024, and also in 2025 after moving to the medium-sized business category.
Our employee ownership structure is central to our philosophy of making sure every Pi Person is part of our success story, contributing to how we run the business, and sharing in the profits. We know that being successful is not just down to numbers, it’s about our people who all contribute in their unique way to our success and creating a working environment where everyone has a voice.

Amanda is a Board Director of Pi Partnership Group and leads the development of Pi’s services. She works closely with clients, the Pi team and professional advisers to ensure all of Pi’s services meet the changing needs of the pension market and deliver clear value to Pi’s clients.
Amanda has over twenty-five years’ experience in the pensions industry and, as well as ensuring Pi’s services continue to meet the needs of our clients in a rapidly changing pension landscape, is also a member of Pi’s Executive Management Team. She provides specialist project management for clients on a range of services, including adviser selection and review, trustee board assessment and governance design.
As well as being a Fellow of the Pensions Management Institute (PMI) and Chair of the PMI London Group, Amanda holds PMI certificates in Pensions Automatic Enrolment and DC Governance, was a past Prince2 practitioner and is a Certified Risk Management Practitioner.
What do you most enjoy about your role: Successfully delivering complex projects and creating a happy team environment.
Interests outside work: Travel, theatre and as part of Abundance London helping create beautiful spaces in urban settings.
Top achievement to date: Competing in the 2005/06 Round the World Clipper race.